'Eat, Drink , Pursue Pleasure'

Promotional video for the first release of 'Eat, Drink, Pursue Pleasure' which was the first T-shirt released by my clothing brand "BLONDES HAVE MORE FUN". This was made in collaboration with co owner Daniel Milne. The film was created to support the visual guide that took the viewer through the brand's guidelines to pursuing pleasure and features rough and energetic clips which showcase the t-shirt being promoted alongside the lifestyle. The film was inspired by old skate, rave and punk videos and features the brands aesthetic guidelines. It was designed the reflect the brand's ethos and energy.